The following works showcase a collaboration with CHROMAT, where I lead in color and material application for their footwear collaboration with Reebok. The projects debuted on their fashion catwalk show at NEW YORK FASHION WEEK.
A collaboration with CHROMAT to create 3 sneakers with the theme of the Olympics. Vibrant high contrast colors set the tone for this collection with graphic lines that tie back into the apparel collection.
Color application includes 3D graphic print on a multi-color ombre printed bladder along with a graphic print sockliner. This pack was created with a bright contrast color combination which included a multi-color outsole for a high fashion statement look.
Photography from www.vogue.com
Created a mood board referencing the inspiration behind CHROMAT’s Spring/Summer 2020 Collection. The color and material application celebrates Chromat’s 10 year anniversary, inspired by the Deep Sea + Deep Space, along with NASA’s innovative bio-suit and signature swimwear from the past, present and future of Chromat!
Color application includes Digital Print on the shell pattern conmplemented with 2-tone laces and a highlighted outsole that enhances the energy return story of the footwear.
New York Fashion Show Spring/ Summer 2020, referencing the color ways that graced the catwalk with CHROMAT’s collection.
SURFACE DESIGNER: Becca Chan / FOOTWEAR DESIGN: Reebok innovation team
PRODUCT DEVELOPER: Winnie Lin / PRODUCT MARKETER: Aaron Ture
Available at www.reebok.com soon
VOGUE: https://www.vogue.com/fashion-shows/spring-2020-ready-to-wear/chromat