The following capsule is a concept created for Reebok Classics Apparel. The capsule pays tribute to iconic sneaker: the Pump when they were first released in 1989 and the Kamikaze sneaker known for its the bold statement on the streets. The concept of handcrafted vs. simplicity of deconstructing a sneaker to form a new bold statement is key in the story telling of this capsule.
Graphics x Apparel
Graphics x Apparel
Graphics x Apparel